Get out your scissors!

Today on the blog we offer you a model, or template in the language of Shakespeare, for the workshop Value Proposition Design !

 

Value Proposal?

Invented by Alex Osterwalder and Yves Pigneur, the workshop Value Proposition Design aims to define products and services aligned with user needs.
Concretely, during this workshop you will list the actions that users perform on a daily basis. You will then list the problems encountered (BREAD) and expected benefits (GAIN). The goal is to be able to identify the services and products that will reduce the problems (RELIEVER BREAD) and increase profits (GAIN CREATOR). You will be able to deduce a list of key features of the product or service.
As for the DIY Persona Kit, the interest is to involve all the people present in your workshop in a playful and manual way.
 

Alain Terieur

In the downloadable PDF foil at the bottom of this article, you will find different boards to use depending on your needs. Without further ado, here is a recap of what this kit contains:

2 A4 Product and User sheets
using the classic Value Proposition Canvas scheme
6 large format boards (A3)
to be printed

With these large formats you will be able to recompose classic diagrams and hang them on the walls of your workshop room.

You will also find in this kit an export of the classic diagrams in jpeg, usable directly in your presentation of restitutions
[actionbox color=”default” title=”Value Proposition Template” description=”” btn_label=”Download Kit!” btn_link=”https://www.ux-republic.com/wp-content/uploads/2018/02/VPD-KIT.zip” btn_color=”primary” btn_size=”big” btn_icon=”” btn_external=”0″ ] I hope this template will help you run your workshops successfully!
Do not hesitate to send us your comments and/or suggestions for improvements on Twitter et linkedin.
I wish you a good day, rich in value propositions 🙂!
Bruno Rouanet, @BrunoRouanet, UX-Activist @UX Republic