ATOMIC | UX-RESEARCH

Atomic Research is a molecular approach inspired by Atomic Design that breaks down and organizes user data.

| THE PRINCIPLE

Atomic Research allows you to make the most of the user information you already have by pooling it across your entire organization and your digital products (software or Web).
His model breaks down knowledge into 4 types of atoms:

  • Experiments (user tests, questionnaires, etc.)
  • The facts (raw data from experiments)
  • Interpretations (Insights that derive from facts)
  • Recommendations (use of Insights)

The atoms are grouped, classified, interconnected in a database.

| PROFITS

The database replaces or supplements the analysis reports. Everything is gathered in the same place, in the same tool. The data is:

  • Archived, it is easily found in the database to activate it at the right time
  • Shared within the team and the organization
  • Combined, new Insights can emerge

Large organizations with many decentralized teams will see it as a powerful tool in inter-team communication to cross-check and activate user knowledge.

| KEY POINTS TO REMEMBER ABOUT ATOMIC UX RESEARCH

Atomic Research allows you to make the most of the user information you already have by pooling it across your entire organization and your digital products (software or Web).

  1. Create a unique base of knowledge and truth
  2. Facing the problem of the loss of knowledge: poor memorization, non-capitalization, turnover or difficulty of access
  3. Ensure buy-in and adoption by all stakeholders through an evidence-based approach
  4. Combine the different user exploration and evaluation approaches, beyond UX Research (data, social listening, after-sales service, etc.)
  5. Perpetuate the history of user knowledge.

| UX-REPUBLIC ACCOMPANIES YOU
With two people adapted expert offers:

• Setup & init offer

| WHY
You probably already have a large volume of data without knowing it.

  • Results of qualitative and quantitative studies,
  • browsing data,
  • Verbatim collected from customer services or support,
  • etc.

The first step in an Atomic Research culture spread that will help you make upcoming decisions tangible is to list what all of your services have.

Our expert will propose to you at the end of this first phase an action plan to start your UX-Research stack in the best possible way in a logic of sustainability and sharing.

• Run and Coaching offer

| WHY
Build a User-Research Stack and develop its maturity.

Setting up the tool is not enough for its proper use. To guarantee the sustainability of data, it is essential to set up spaces for dialogue.

Significant rigor is required. Supporting the organization and developing its maturity over time is essential.

Creating onboarding tools for new users and industrializing its procedures is also essential, especially since it is common for Designer teams to be fragmented.

| HOW
Thanks to a ten-day support aimed at building a suitable environment:

  • Mapping of data sources in the organization
  • Audit of available data and needs
  • Recommendation of the most suitable solution to deploy, keeping in mind scalability needs
  • Cleaning / cutting / standardization / categorization of data
  • First feeding of the solution

ET

  • Training / Awareness of “run” teams (internal / external)
| HOW
In 4 hands with our experts, build a User-Research Stack and develop its maturity

  • Implementation of sharing and arbitration ceremonies
  • Creation of an onboarding procedure
  • Measure usage, usability and development
  • Regularly organize Master Classes to demonstrate the value to the “businesses”

thanks to a full-time in-house or UX-Republic expert responsible for the tool and data integrity and
a UX-Republic coach 1 to 2 days a week

A strategically thought out user experience can
increase a site's conversion rate 400%


FORREST
85% UX issues
are detected after performing 5 user tests.


UX-REPUBLIC
By asking people for their input early in the process,
you help them feel invested in the outcome.


Jake Knapp
40% development time
is consumed to develop and fix superfluous features.


FORREST
Pay attention to what users do,
not what they say.


Jakob nielsen
Your old site is the best prototype
of your new site.


Hoa Lorangers, Director at Nielsen Norman Group
Design is not just what it looks like and feels like.
Design is how it works.


Steve Jobs

| REX ATOMIC RESEARCH by France.tv

The France Télévisions teams take the floor to share with us how they deployed Atomic Research in a short time in their organization.
A BBL animated with passion by Laïla, UX Designer at UX Republic.

Find out more ...

| ATOMIC RESEARCH Webinar

With this replay you will be able to learn more about this innovative method which will save you time. Daniel Pidcock, creator of this method and the Head of design at BPCE share their feedback with you.

Find out more ...

|TRAINING

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