Home Training FIELD EXPLORATION: USER CHALLENGES CLOSE TO THEIR REALITY # Paris
illustration of training by users in their environment

FIELD EXPLORATION: USER CHALLENGES CLOSE TO THEIR REALITY # Paris

≣ Objective of the training

During the exploration phase, investigation and in situ observation are necessary to get to the heart of user knowledge and empathy. Understanding and observing users in their environment makes it possible to understand their experience, their activities and their real uses. This fieldwork will then translate into key learnings. They will serve as a foundation for the construction of new relevant life scenarios, for impactful services or products.

This training places or replaces the designer in the posture of empathy putting the human being at the center of reflection and action to design tomorrow's services and customer experiences differently.
At the end of this training, you will know:
  • Quote the principles of exploration
  • To build a field guide
  • Driving an observation
  • Analyze the information collected

≣ Appreciation of the training

This training is new to the UX-Republic catalog.

Overall average: -/10

  1. Organization assessment: - / 4
  2. Goal assessment: - / 4
  3. Evaluation of the service: - / 4

The ratings will be the synthesis of the cumulative assessments of our trainees.

≣ Pedagogical and technical modality


During this day and a half, you will benefit from an immersive training experience.
You will be required to understand and then implement the stages of user exploration: its principles, its preparation, its moderation and its restitution; adapted to a specific situation.
Our consultant-trainer will accompany you in the realization of the various practices and their expectations.

Our training is based on the know-how of our consultants and illustrated by their feedback.

Our curriculum is designed according to the following principles:

  • Répartition learning time between 30% theory, 60% practice & 10% sharing
  • Put into practice in situ exploration
  • Trades regularly with the trainer and the participants
  • Evaluation and analysis by a trainer-consultant expert in in situ exploration

Educational materials: each of the learners has a USB key with the training materials (and/or sent by email if necessary).

Teaching materials : provision of materials for the various practices (post-it notes, markers, tape, scissors, etc.).

Technology: a large screen is used for the projection of the training material and the practical exercises.

Learners with disabilities, we are at your side to identify the most suitable arrangements for teaching methods and materials or the relevant human aids.

For more information, contact our disability referent: referent-handicap.training@ux-republic.com / 01 44 94 90 70

≣ Duration of training

  • Duration: 10 hours spread over 1,5 consecutive days

≣ Evaluative modalities

  • A knowledge check in the form of MCQs or practical exercises is carried out during and at the end of the training. It allows to validate and take back the points not assimilated.
  • A certificate of completion of a training action is sent to the learner.
  • A copy of the attendance sheet is sent to the sponsor.

≣ Peripheral aspects of training

  • Training locations : face-to-face in our creativity room
  • Meals : breakfast, lunch and other snacks and drinks are offered

≣ Prerequisites

  • No prerequisite is required for this course

≣ Audiences concerned

The training is aimed at all innovation professionals:

Manager / UX-Designer / Service Designer / Product Design / Product Owner / Product Manager / Marketing Manager / Digital Transformation Consultant / Project Manager …

≣ Method and access times

  • To be definitive, an order must be expressly formulated on paper via the registration form on our site. For any registration, an acknowledgment of receipt and the training agreement are sent to the registration manager.
  • Access times may differ from 1 to 15 days depending on the method of payment. For all companies resident in France, the payment of the price of the training is to be made upon receipt of the invoice. For all companies resident outside France and people with a self-employed activity, the payment of the price of the training is to be made before the day of the training, in cash and without discount.

Time program

Day 1: Introduction - Preparation - Moderation

1 - 1
Introduction to user-centric innovation and field exploration
- Why do it?
- When to do it?
- What are the different techniques?
1 - 2
Prepare user empathy
- Principles of empathy
- Framing and exploration plan
- Simplified observation guides
-Determine a panel
1 - 3
Moderate a pitch

Day 2: Synthesis

2 - 1
Synthesize user empathy
- Return of the observation grounds
- Insights synthesis
- Creation of personas, paths and opportunities

Book the event

Pre-booking for a training place € HT

Leave us your contact details on the next page. We will contact you to finalize your registration for the training.

Available Seats: Unlimited
The ticket Pre-booking for a training place is exhausted. You can try another ticket or another date.

Date

November 30, 2022 - December 01, 2022

Hour

9h30 - 12h30

Price excl.VAT

€1.200

Category

METHODOLOGY,
RESEARCH VESSEL

Location

UX-REPUBLIC Paris
11 rue de Rome - 75008 Paris
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Next occurrence

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  • Date
    November 30, 2022
  • Hour
    9h30 - 12h30