When users start using a product, they have certain expectations of how the product should operate, for example, where specific controls are located in an interface or what steps to take to order an item. These expectations are known as the mental model.
KPIs have become essential for any digital product. Conversion rates, views, clicks, number of users, etc. are omnipresent in the daily lives of designers and product owners, but how to ensure that this data really contributes to decision-making? and improving the user experience?
Recently, I had the chance to participate in the training on the theme of eco-design led by Christophe Clouzeau within the walls of UX Républic.
Christophe is a figure in this environment since he participated in the development of the General Framework for the Eco-design of Digital Services made public since 2021 (RGESN). (1)
Let's meet Benjamin! A young man who knew how to provoke his chance to do a job that he likes and that has value. Always in search of meaning in his missions, he is now a confirmed UI-UX designer, able to adapt to client needs: user experience, motion design, print or photography hold no secrets for him.
I let you discover our exchange and his several lives that have forged his resourceful and persevering character.
Today, you will discover the portrait of Domitille. A curious, creative and caring young woman whom I got to know thanks to our exchange. We often met during the various events at the agency and I am delighted to be able to shed some light on his career.
Qualitative and quantitative data will accompany you throughout the design process and the latter should be understood as a major asset. Indeed, this data will guide your decision making and will represent a strong argument in the exchanges that you will have with your interlocutors. This data approach will help you not only to become aware of the existing situation but also to contextualize the problem of your subject.
Today, you will discover the portrait of Adrien. A young man curious about everything, calm and who has many passions! During our exchange, I discovered his atypical profile, a scientific designer who likes to dig into the subjects and link the knowledge he … Read the article
Universal design is a strategy that aims to design and develop different information environments, products, technologies and services that are accessible, understandable and usable by everyone in the most natural way possible, without having to resort to solutions requiring adaptation or special design.
Thus, the idea of accessible UX/UI design aims to make life easier for anyone by also making products and services accessible, usable, and understandable. It focuses on users by following a global approach and seeking to meet the needs of people with disabilities, as well as those of aging people.
With this replay you will be able to learn more about this innovative method which will save you time. First-rate players in the banking, insurance and Retail sector will share their feedback with you and we will have the chance to discuss with Daniel Pidcock who participated in theorizing and industrializing this method.
Remote user testing is being practiced more and more: with the Covid, we have gone beyond the automation of face-to-face, and this type of test makes it possible to question profiles in several countries without traveling or recruiting teams in these countries.