Nkhaniyi ikubwereza tebulo lozungulira "Kodi ndizofunikira ziti pankhani yaukadaulo waukadaulo wa digito?", yomwe idakonzedwa pa Seputembara 19, 2023 pakope loyamba la UX-Conf - Human First. Motsogozedwa ndi Clément Fages, mtolankhani wa digito, izi zidabweretsa olankhula asanu:

• Nour Hebiri, UX-Republic
• Renaud Dorizon, Mano
• Martin-Auguste Bossut, Mano
• Loic Le Pellec,Engi
• Maxime Champoux, Qonto

Ukadaulo waukadaulo wa digito ndi njira yomwe ikufuna onjezerani'chilengedwe cha digito - zomwe zikuyimira 3 mpaka 4% ya mpweya wowonjezera kutentha padziko lonse lapansi ndi 2,5% ya'national carbon footprint (ARCEP, kafukufuku wa 2023) - komanso kulimbana ndi kugawanika kwa digito, kuonetsetsa chitetezo cha deta komanso kutengera chikhalidwe cha chikhalidwe cha anthu.

Kuphatikizira zowawa, kupezeka ndi nkhani zabizinesi

"Ku ManoMano, tidapanga maphunzirowa mwamphamvu. Tikudziwa kuchokera ku maphunziro omwe alipo 70% zinthu zosafunikira, kapena 45% amene sagwiritsidwa ntchito” anatero Martin-Auguste Bossut, Sustainability Data Manager ku ManoMano. Iye amalimbikitsa kuchita "mankhwala ochepetsera pang'ono a digito" nthawi ndi nthawi. 

Nayi njira yake: ganizirani zomwe zili zofunika, Chitani Mayeso a A/B, kuyeza, bwerezani, kuyesa kupanga misewu yophweka kuti ikhale yogwirizana ndi zolinga zamabizinesi. Kuti akwaniritse izi, Martin-Auguste akuumirira pa “udindo wodziwitsa anthu ndi kugawana zomwe munthu amakhulupirira, makamaka ndi IT, chifukwa nawonso ali ndi mapu awoawo. Aliyense akagwirizana, zimakhala zosavuta ". 

Renaud Dorizon, Mtsogoleri wa Design ku ManoMano ndiye akugogomezera kuti "kuphatikiza mapangidwe achilengedwe munjira ndi mapulojekiti pomwe kuyang'anira kukula kwakukula ndizovuta" komanso kuti muyenera "kupeza nthawi". Kupanga kapena kukonzanso dongosolo la Design ndi nthawi yofunika kwambiri "kapangidwe ka eco,'kupezeka ndi zovuta zamabizinesi zimakumana“. Pamene Design System ikugwiritsidwa ntchito pamlingo waukulu, ndikofunikira kugwiritsa ntchito milingo yofikira RGAA (chizindikiro chonse chothandizira kupezeka), W3C (World Wide Web Consortium) ndipo ganizirani zomwe zili zofunika. izi zimakuthandizani kuti mukhale ndi chikoka chachikulu. Kenako, pogwiritsa ntchito ma code oyeretsa komanso masamba opepuka, tsambalo limapangitsanso SEO yake.

Kupititsa patsogolo kupezeka ndi kuphatikizidwa kudzera mu Design System

Qonto, njira yamabanki kwa amalonda ndi mabizinesi ang'onoang'ono, adapanga Design System yake zaka zingapo zapitazo. “Lero, tikamalenga kapena'ife kusinthika chigawo chimodzi, ife ntchito mindandanda ndi zida monga Stark pa Figma, kukhala ndi malo owongolera ndikuwonetsetsa kuti tili pa chandamale malinga ndi kupezeka ndi'kuphatikiza” akuchitira umboni Maxime Champoux, Mtsogoleri wa Zamalonda ku Qonto.

Muzochitika zake, kukonza zovuta zonse zopezeka nthawi imodzi mu mode"batch” pakusinthanso mtundu mwachitsanzo, si njira yabwino kwambiri. "Kumbali ya Zogulitsa, tili 150 aife ndipo timachita zinthu 25 mpaka 30 pa kotala iliyonse. Ngati sitingathe kutenga udindo pazosankha zomwe timapanga, kugawana nzeru, zitha kutha mwachangu ”.
Kukhazikitsidwa kwa a Design Systems kotero zikuwoneka, apa kachiwiri, ngati yankho, kuonetsetsa kuti kufalitsa miyezo kumayendera limodzi ndi maphunziro.

Beyond Design System, navigation kiyibodi, VoiceOver, etc., amayendetsedwa pa siteji chitukuko kuonetsetsa kuti mawonekedwe adzakhala n'zogwirizana ndi zida zolimbikitsa kuphatikizidwa. 

Njira iyi imapindulitsa onse ogwiritsa ntchito komanso kampani, yomwe idatsikirapo Maxime Champoux. "Pankhani ya kupezeka, timawona mwachindunji kukhudzika kwa ogwiritsa ntchito (NPS) komanso pakutha kufikira anthu ambiri”.

Ganizirani padziko lonse lapansi ndikuchitapo kanthu pamlingo wanu

Kufikika kwa digito ndiyenso chofunikira kwambiri Nour Hebiri, wopanga zinthu wamkulu ku UX-Republic zomwe zimatiyitana kuti tisamalire zolumikizirana, mpaka pazithunzithunzi ndi ma micro-interactions. 

Polankhula zambiri zaukadaulo waukadaulo wa digito, Nour Hebiri adagawana kukhudzika kwake kuti "'Zotsatira za ntchito zamtsogolo ziyenera kuwunikidwa kuyambira pakuwunika, mwadongosolo. Muyenera kuganizira za mawonekedwe ndi magwiridwe antchito, kapangidwe kazithunzi, zomwe zili, kupezeka kwa digito komanso chitukuko ndi kuchititsa ”. 

Ponena za kapangidwe ka eco, akuwonetsa'atolankhani zida ngati'EcoIndex de GreenIT ndipo amalimbikitsa Mobile First njira zomwe zimachepetsa chiyeso chodzaza malo olumikizirana ndi zinthu zosafunikira zomwe kutsitsa kudzakhala ndi vuto la chilengedwe.

Podziwa kuti opanga nthawi zina amavutika kunyamula njira mkati mwa kampani, Nour Hebiri amatikumbutsanso kuti ngakhale zochita zazing'ono ndizopindulitsa. Mwachitsanzo, masewera odzipangira okha ndi kugwiritsa ntchito zithunzi zokhala ndi mawonekedwe okulirapo ndi malingaliro kuyenera kupewedwa.

Yang'anani zochita zanu kuti muwonjezere chidwi

Digital Manager mkati mwa French Professional Customers Department d'Engie, Loic Le Pellec adayandikira nkhani yaudindo wa digito modzichepetsa komanso pragmatism. "Pa Green IT, tili, monga ambiri, m'mafunso athunthu: timayezera chiyani ndipo bwanji? Kukula kotani (kutsogolo kokha? kumbuyo, ma seva?) Zolinga zotani? Ku Engie, timachita izi moona mtima komanso kufunitsitsa kukhala ogwira mtima kuti tipewe kuchapa ”.

Pagulu, Engie amalimbikitsa (ndalama) mayunitsi ake kuti onjezerani moyo wa zida za IT, adawonetsa Loïc Le Pellec, zomwe zimakhudza kwambiri kampaniyo.

Ikuwonanso kuti ngati wogulitsa gasi wachilengedwe komanso mkati mwa dongosolo la gawo 3, "Vuto lalikulu kwa Utsogoleri wake sikungochepetsa mpweya wake wa carbon komanso kuthandiza makasitomala kuchepetsa awo". Amaperekanso kuyang'anira kadyedwe, zovuta ndi a Carbon footprint simulator 2 ,kuzida zambiri zochokera…ukadaulo wa digito.

Kugwiritsa ntchito digito pakupanga zatsopano

Digital itha kugwiritsidwanso ntchito kupangitsa kampaniyo kukhala yodalirika, monga momwe Martin-Auguste Bossut adawonetsera polankhula monyadira. Mtengo wa Carbon 3.

Pasanathe miyezi isanu ndi umodzi yapitayo, ManoMano adakhazikitsa chiwonetsero chamlingo umene umalola mankhwala kuyerekeza pa maziko awo mpweya wa carbon. Pafupifupi zinthu 700 zidavoteredwa kale. Akufotokoza kuti polojekitiyi ndi yofuna kwambiri "d'ukadaulo wapamwamba“. "ManoMano amakonza zinthu mamiliyoni ambiri ndipo tikufuna pulojekiti yomwe inali nthawi yomweyo"pa mlingo”, kukhala ndi chikoka”.

Malinga ndi Martin-Auguste Bossut, vuto loyamba linali deta. "Tinayenera kupanga njira yabwino yopangira data. Nthawi yomweyo tidadzifunsa, ndi manejala wathu wa IT, momwe tingapangire pulojekitiyi kukhala yosangalatsa kuchokera ku Green IT komanso ngati timafunikira zosintha tsiku lililonse, mwachitsanzo. "

Funso lofikira lidawukanso: "Ife timafewetsa ndi giredi kuchokera ku A kupita ku E. Koma timaonetsetsa bwanji kuti makasitomala athu atengera njira iyi mosavuta, kuphatikiza omwe amavutika kuyenda pa intaneti?" . Martin Auguste Bossut adawona kuti ntchitoyi inali yothandiza kwa ogula komanso inali yothandiza kwa ManoMano, yomwe ili ndi deta yeniyeni yoyezera ndi kuyang'anira kukula kwake 3.

Kutsiliza

Kuchokera pakupanga kokhazikika kwa ogwiritsa ntchito mpaka kasamalidwe ka data ndi eco-design, pali njira zambiri zopangira kuti machitidwe a digito akhale odalirika, kuphatikiza pakukumana ndi zovuta zamabizinesi. Nkhani yomwe kulingaliridwa kwake kuli kofunika tsopano kwa makampani okhudzidwa ndi tsogolo la dziko lathu lapansi komanso kukhutitsidwa kwa ogwiritsa ntchito awo.

Sylvie Austrui, Wopanga UX - UX-Republic