UX ndi B2E - Vuto lovuta kwambiri kuposa momwe likuwonekera

Tsopano tikuwona ndi makasitomala athu kuti mapulogalamu a Business to Employees (B2E) sali pamlingo wa mapulogalamu omwe ogwira ntchito amagwira nawo tsiku lonse.

Ogwira ntchito omwe amagwiritsa ntchito mapulogalamu amtundu pa mafoni awo, mapiritsi kapena ntchito zawo zapaintaneti "akhumudwitsidwa" ndi kuchuluka kwa malo omwe owalemba ntchito amawapezera.
 

B2B-B2C
(c) ux-republic 2014
 
Poyang'anizana ndi zovuta zogwiritsira ntchito zolumikizira izi, zomwe zakhala zovuta kwambiri pakapita nthawi, takhala tikuwona kuti ogwira ntchito amadzipangiranso zida zawo zofanana kuti apangitse kusowa kwa mapulogalamu amkati. Zowopsa zamakampani ndi zamadongosolo osiyanasiyana.
 
zoipa-ziwopsezo
(c) ux-republic 2014
 
Komanso, m'dziko la ubale wamakasitomala, ubale pakati pa kasitomala ndi wogwira ntchito umasintha. Ubale wamtundu wa "counter" ukusintha ndipo zida ziyenera kusintha. Ubale umachokera ku "nkhope ndi maso" kupita "mbali ndi mbali". Izi sizili zopanda mphamvu pazolumikizana zomwe sizinasinthidwe ndi kusiyana kwakukulu uku.
Tinapezanso kuti m'zaka za 2008-2013, lingaliro labwino la malonda mu ubale wamakasitomala linali kuchepetsa mtengo wa ubale wamakasitomala ndi maukonde.

  • Kupita digito momwe ndingathere
  • Kupanga mapulogalamu am'manja, mapiritsi,
  • Kupatsa mphamvu kasitomala

koma kuti kudziyimira pawokha kwa kasitomala kwabweretsa mavuto atsopano:

  • Kutaya mwayi komanso kuchita bwino pakugulitsa kowonjezera
  • Kuwonongeka kwa ubale wa anthu kotero kuti 'kuvuta'

Kusuntha kwa ubale wamakasitomala a digito kwapita patali.

ZIMENE ZASINTHA:

Kuzindikira kuti ndikofunikira kuganiziranso zida za BtoE "kuyanjanitsa" antchito ndi zida zawo zikukula.
Zikuvomerezedwa mochulukira kuti BtoE iyenera kukhala yosavuta, yopanga, yomvera komanso yachangu potengera 'njira zabwino kwambiri' za mapulogalamu a BtoC.
Ubwino wa UX wokongoletsedwa ndi wochuluka:

  • Maphunziro otsika ndi ndalama zothandizira
  • Kuchepetsa nthawi yachitukuko & ndalama
  • Kuchepetsa ndalama zosamalira
  • Kuwonjezeka kwa kugwiritsidwa ntchito
  • Zopindulitsa
  • Chisangalalo chikuwonjezeka

TANTHAUZO ENA :

Mapangidwe apatsogolo:

Kuzungulira kwa ntchito zamabizinesi kunkakhala kophweka kwambiri (nayenso?):
  • Minimalist VISUAL DESIGN = Com Agency Creative Track kapena Functional Specification, osawona chilichonse
  • CHIPUKULU
  • UAT (Mayeso Ovomerezeka Ogwiritsa Ntchito) osachitidwa ndi ogwiritsa ntchito koma ndi bizinesi. Kumene sitinayang'ane kuvomerezedwa ndi wogwiritsa ntchito koma kugwirizana ndi ndondomeko.
  • RECIPE PROJECT, ndalama zonse zikapangidwa, timayika polojekitiyi m'manja mwa ogwiritsa ntchito enieni...
ux-republic
(c) ux-republic 2014
Kupitilira mawonekedwe owoneka, kufunikira kuli pamapangidwe olumikizana. Chifukwa chomwe chili chofunikira kwambiri ndichoposa zonse zomwe zimagwira ntchito kwa wogwiritsa ntchito. Wogwiritsa ntchito ayenera kupeza mawonekedwe 'ofunikira' ndi 'ogwira mtima':

"Kupanga sizomwe zimawonekera komanso kumva. Design is momwe it ntchito. " 

Steve Jobs

 
Mapangidwe Othandizira + Mapangidwe Owoneka + Prototype = Wogwiritsa Ntchito Wosangalala

(c) ux-republic 2014
(c) ux-republic 2014
 

COMMENT

(Re) Ikani wosuta pakati:

  • Chokani pazikhulupiliro zamabizinesi
  • Vomerezani kulakwitsa
  • Lekani mwachangu kuti muchite bwino posachedwa
  • Kubwereza
  • Funsani wogwiritsa ntchito zomwe akuyembekezera/ Yang'anani
  • Yang'anani ndi ogwiritsa ntchito mwachangu momwe mungathere

Chifukwa pamapeto - mulimonse - ndi wogwiritsa ntchito amene amasankha kupambana kwa utumiki, osati ntchito.
 

INDUSTRIALIZATION YA UX:

Makasitomala athu nthawi zambiri amatiuza za mantha omwe atha kulungamitsidwa pakugwiritsa ntchito njira zogwiritsira ntchito m'mabungwe akulu:

Koma pamlingo waukulu, kodi zimawononga ndalama zambiri? »

"Magulu anga afalikira kwambiri, ndingatani kuti ndisasunthike? »

"Ndili ndi malo ambiri olumikizirana, ngati aliyense achita zomwe akufuna, pamapeto pake sizofanana ndipo ndizopanda ntchito! »

Tikuwapereka kuti athandizire nawo ku cholinga chopanga / kupanga mwayi wampikisano weniweni kudzera pakutukuka kwa UX:

  • kuchoka ku 'kuwombera kumodzi' kupita ku njira yokhazikika
  • gwirizanitsani zomwe ogwiritsa ntchito amakumana nazo pazantchito za digito
  • kuchepetsa ndalama ndi zoopsa
  • onjezerani magwiridwe antchito & zokolola

pofalitsa njira ya "User-Centric" pamlingo waukulu pakampani.