DESIGN SPRINT: ZINTHU ZONSE MMENE MUMAFUNA KUDZIWA NTHAWI ZONSE… (Gawo 1)


Aliyense amalankhula za izo popanda kudziwa kwenikweni kuti ndi chiyani. Ngakhale kuti ena ayamba kale "kupanga mafakitale" m'gulu lawo (mwanzeru kapena ayi), ambiri adangomva za izo, ndi zina. Zikhale momwe zingakhalire, zikuwonekeratu kuti mawu awiriwa achinsinsi, akulonjeza mayankho amatsenga, chiwembu… kapena kukwiyitsa. Kumayambiriro kwa zaka khumi zatsopanozi, ndi nthawi yoti muwerenge za Arlesian iyi. 

izi ndi Jake Knapp, wokonda ndondomeko ndi zokolola, yemwe ali pa chiyambi cha njirayi. Atalowa ku Google, mnyamatayo adapeza malo achonde chifukwa chofuna kuyesa zatsopano kuti athe kukulitsa malingaliro ndi mayankho. Ndiye kupyolera mu dongosolo Google Ventures odzipereka kuthandizira oyambitsa omwe adatha kupanga mfundo za Design Sprint. Pambuyo mazana a zokambirana zomwe zinamuthandiza kukonzanso njira yake, zidzakhazikitsidwa, mogwirizana ndi John Zeratsky ndi Braden Kowitz, m'buku lofalitsidwa mu 2016. , ntchitoyo yakhala a Baibulo loona, mulimonse momwe zimatchulidwira (zotamandidwa ndi New York Times makamaka).

Design Sprint ndiye chifukwa chake sikuti imangoyang'ana dziko la digito, koma choyambirira kwa iwo omwe akufuna kupanga zatsopano. Nkhaniyi ikhalabe ndi fortiori kukhala gawo lazogwiritsa ntchito digito.

Ndi chiyani (mu chiphunzitso)?

Monga mwachizolowezi mu UX, tiyeni tikambirane chifukwa chake zisanachitike: chifukwa chiyani mumathamanga? Njira imeneyi makamaka akulimbikitsidwa kuyesa kuthetsa vuto, kutsimikizira lingaliro kapena kungoyesa malingaliro atsopano. Zonse mwachangu kwambiri. Koposa zonse, sprint imalola wothandizira kuti adziwonetse okha m'tsogolo ndikuwona ogwiritsa ntchito kapena makasitomala akuyesera njira yothetsera… chomwe sichinakhalepo ndipo sichidzafuna ndalama zambiri. Iyi ndiye mfundo yonse ya "mzimu wa prototype" pamunsi pa Kupanga Kulingalira (onani nkhani yathu).
Mwachindunji, titha kulingalira za Design Sprint ngati kukhazikitsidwa kwa magawo a Design Thinking, koma mwanjira yaying'ono. Apa tidzamvetsetsa, Kupanga (kusiyana), Sankhani (kusintha), Prototype, ndipo potsiriza Kuyesa, pamasiku a 5, mwa kuyankhula kwina: 1 tsiku = sitepe imodzi. Chiwerengero cha otenga nawo mbali chidzakhala chochepa, kuyambira 1 mpaka 5, kuti gulu likhale labwino.

Kuyambira masitepe akuluakulu mpaka masitepe amwana ndi kubwerera ...

Tsiku loyambaur, zili pafupi khalani ndi cholinga cha nthawi yayitali, funsani zakuda pa zoyera mafunso onse omwe tingafune kuyankha pa liwiro la m'mawa. Madzulo, tidzafunsa ndipo tidzatero funsani "akatswiri" ku zinthu zoyamba izi. Pomaliza tidzafotokozera cholinga chomwe chiyenera kuyankhidwa ndi chithunzi cha masitepe kutsatira kuti mukwaniritse cholinga ichi, mwachitsanzo, ulendo wofuna kugwiritsa ntchito mwadongosolo. Zinthu izi zidzakhalabe zowonekera kwa aliyense mu sprint kuti apitirize kuyang'ana pa vuto lomwe likufotokozedwa ndipo potero tipewe kudodometsa monga tikudziwira momwe tingachitire bwino. Ndilonso tsiku limene atimazindikiritsa munthu amene adzakhala ndi udindo waukulu wa "wopanga zisankho", amene angasankhe ngati kuli kofunikira, kapena kutsimikizira masitepewo.
Tsiku lachiwiri, tikuyamba kujambula. Pambuyo pa gawo lolimbikitsa (chizindikiro chobweretsa malingaliro abwino kwambiri kuchokera kumagulu ena makamaka), timapitilira kukwaniritsidwa kwa zojambula zachangu komanso zachidule (Crazy8). Kenako tidzapanga zojambulazo mkati zojambulajambula zambiri (zotsatira zazing'ono za 3 pambuyo pake pa pepala la A4), zomwe zimabweretsa malingaliro abwino kwambiri ndipo zidzakhala maziko a tsiku lotsatira, kuphatikizapo voti.
Tsiku lachiwiri, timagawa, popanda kufalitsa, mayankho omwe akuganiziridwa ndiyeno timasankha zomwe tisunge ndikuphatikiza funsani gulu lathunthu la nkhani, monga mu kanema wa kanema, yomwe idzatsata magawo atsatanetsatane anjira yomwe yakonzedwa. Zotsatizana zomwe zatsimikiziridwa zidzakhala maziko a prototype yomwe ipangidwe ndikuyesedwa.
Tsiku lachiwiri anazolowera co-build anati prototype (onaninso nkhani yathu pa prototyping mwachangu). Ndipo inde, aliyense ayenera kudetsa manja awo pogawa ntchitozo. Izi ndizofunikira kuti tisunge mgwirizano wamagulu pomwe ena angafune kupezerapo mwayi kuti athawe Komabe, ziyenera kukhala zenizeni komanso zoyesedwa (mwachitsanzo: zolemba zofunikira, CTA yotsika mtengo, ndi zina zotero). Ndi UI yobwerekedwa pang'ono, ndizabwinoko :).
Tsiku la 5 ndi lomaliza ndi "D-Day", yomwe ingalole chisankho chofunikira: ndi lingaliro lathu lovomerezeka komanso lotheka. Kuti muchite izi, palibe chabwino kuposa kuyesa yankho lanu ndi 5 ogwiritsa ntchito enieni amene adzatipatsa maganizo awo pomwepo, popanda fyuluta, popanda chifundo. Chifukwa pambuyo pa zonse, zomwe timawapatsa ziyenera kukhala zothandiza komanso zosangalatsa kwa iwo. Pamapeto pa tsiku lachiwonetsero, timasonkhanitsa mfundo zosinthira kapena "zitsanzo" (zabwino zomwe ziyenera kusungidwa ndi zoipa kuti zitheke) ndiye timasankha kupitiriza kupanga kapena kusiya njira yothetsera vutoli.
Chonde dziwani, monga muzochita zilizonse Zoganiza Zopanga, tikuyesa malingaliro. Kupanga sprint ndiye mwayi wabwino kwambiri ... kulakwitsa ndipo koposa zonse kuphunzira.
Zowona monga choncho, zingawoneke ngati zosawerengeka, zosatheka, zotopetsa, komabe, inde, ndizotheka.

Zonse ndi nthawi

Mosapeŵeka, izi zimafuna dongosolo pang'ono ndi mwambo. Chifukwa chake titha kulingalira kuti DS ndi ana olimba mtima a Cronos ndi Damocles: masiku ndi aafupi (10 am mpaka 17 p.m.) koma wandiweyani, pafupifupi masewera onse ndi "nthawi yake" mwamphamvu (papakati pa 8 min mpaka 1h30 kutengera ntchito). Chidwi ndi pawiri: kumbali imodzi kukhalabe mulingo woyenera wa ndende ndi mphamvu, kumbali ina, kuonetsetsa dulani palaver iliyonse yopanda phindu komanso yotsutsana kuti muthe kupita patsogolo ndikupita ku gawo lotsatira. Design Sprint chifukwa chake ndi yotsutsana ndi msonkhano chifukwa cha nthawi yake ndipo akulangizidwa kuti asalemekeze nthawi iyi pachiwopsezo chowombera sprint mkati mwa ndege. Munthu amene amathandizira sprint ayenera kukhala chitsimikizo chake chosagwedezeka.

demokalase yankhanza

Chinthu china chokhazikika kwambiri ndi mawonekedwe a ma workshop. Mosiyana ndi kusinkhasinkha, malingaliro amtundu wachilungamo pomwe aliyense amalankhula nthawi imodzi, apa tidzadalira luso, chidziwitso ndi chidziwitso cha aliyense payekha komanso mwakachetechete nthawi zambiri. Potero aliyense azipanga zingapo zazing'ono zoperekedwa pawokha, motero kusunga kutsitsimuka kwina ndipo koposa zonse kukhulupirika kwa malingaliro, kuti tipewe kukondera kulikonse kokhudzana ndi zochitika zamagulu ndi kukokera ku njira zake zoipitsitsa popanda kudalira ena.

Kachiwiri, zotsatira za masewerawa ndi anaika mosadziwika dzina kenako anakambilana ndikukangana, koma kamodzinso m’nthawi yochepa kwambiri, pofuna kupewa mikangano. Cholinga chinali kupanga a ubongo wonse kupanga zotheka, kenako kusankha ndikuphatikiza magawo abwino kwambiri amalingaliro omwe aperekedwa. Kuchokera pamenepo, si funso la kuweruza ndi kugwetsa malingaliro a wina ndi mzake, komaphatikizani zabwino zonse kuti mubwerere ndikumanga bwino. 
Kuphatikiza apo, magawo opangira zisankho amachitidwa mwademokalase kwambiri: chifukwa voti (zikomo zomata zamitundu monga mwachizolowezi). Kupatula kuti yemwe amatchedwa Decider amapindula ndi mavoti olemera kwambiri. Izi zitha kukhala zothandiza ngati kuvomerezana kwakukulu sikunawonekere kapena kulimbikitsa kapena kugwetsa mavoti ndikukakamiza masomphenya. Mulimonsemo, izi zimapangitsa kukhala kotheka kuyimitsa ndikuyimitsa kuti athe kupita ku sitepe yotsatira. Izi zingawoneke zachiwawa poyang'ana koyamba, koma zimakhala zogwira mtima kwambiri ndipo nthawi zina zimalola nthawi yomweyo kukumbukira masomphenya, ndondomeko ndi / kapena zopinga za bungwe, ndikutengera malingaliro osiyanasiyana a omwe akugwira nawo ntchito.

Zoona zikuyenda bwanji?

Zonsezi zimamveka bwino pamapepala, koma sprint m'moyo weniweni ndi chiyani? Mlungu wamsasa ndi anzanu? Sabata yamavuto openga? Chipinda chopulumukirako?
Chabwino kale kuyankha funso la mutuwo, zimapita bwino nthawi zambiri. Magulu olamulira amayikidwa pambali, ochita nawo masewerawa amasewera, ngakhale okhumudwa, aliyense akukhutitsidwa mobisa kuti atenge nawo mbali komanso kukhala ndi mwayi wolankhula momasuka. Chifukwa mwachiwonekere chifundo ndi kumvetsera ndizofunikira pa nthawi yolankhula.
Chinthu chinanso, osafuna zojambulajambula amatha kukhala oipa kwambiri, aliyense nthawi zonse amapeza njira yowonetsera malingaliro awo mwanjira yawoyawo. Mwachidule, uwu ndi mwayi kwa ena kupeza kudzidalira, ndi kuti ena aphunzire kumvetsera. Kukonzekera kwa mawuwo ndi udindo wa wotsogolera, yemwe nthawi zina ayenera kudziwa momwe angadzikhazikitsire ndikukonzanso zokambiranazo.
Mphamvu ya sprint ilinso mu luso lake pezani "zotsatira" zomwe zimagwira mwachangu, zomwe zimakhala zolimbikitsa kwambiri, chifukwa kuwonjezerapo zili ndi chiyambi cha polojekiti yofunikira kwa kampani kapena bungwe lothandizira. Masiku awiri oyambilira amatha kukhala "oyandama" ndipo ndizabwinobwino, monga nthawi iliyonse yokonzekera momwe mumaganizira za vuto. Koma kukhutitsidwa kotani Lachinayi kumapeto kwa tsiku kukhala ndi prototype yokhala ndi zenizeni komanso zofunikira komanso / kapena magwiridwe antchito (palibe funso la Lorem Ipsum, mwachitsanzo, no no no) kuti ayesedwe ndikulola kubweza mayankho ochulukirapo monga zotheka pa yankho lomwe likuyembekezeredwa, komanso kudziwa kuti tabwera palimodzi.

Zoonadi, kuthamanga sikuyenda bwino nthawi zonse, ngakhale koyamba. Ophunzirawo adayenera kudzikonzekeretsa kuti athe kupezeka kwa masiku 5 motsatizana, zomwe zitha kuwoneka ngati zazikulu ndikupangitsa kupsinjika pang'ono. Amafunsidwa kuti aziyika zida zawo zogwirira ntchito panthawi yonse ya maphunziro: palibe foni, palibe kompyuta (kupatulapo zochepa), palibe zododometsa. Kuphatikiza apo, nthawi zambiri samazolowera kugwira ntchito mu Design Thinking mode, monga ofanana, pakuwunikira komanso kugawana pakamwa. Ndipo koposa zonse, kukhalabe ndi chidwi chotere pamutu womwe uyenera kuchitika mwachangu kwambiri popanga zosankha zomveka bwino (komanso zotsogola) chifukwa cha masewera omwe sanawadziwepo kale (nthawi yabwino ikaperekedwa). ndi malangizo a Crazy8 ;p).

Mwanjira yozungulira, Design Sprint nthawi zina imaphatikizapo a nkhani yamkati yolumikizirana, ndikusintha kukhala gawo loyang'ana kwenikweni. Kupitilira pakuthandizira kupeza yankho, otenga nawo mbali adzipeza kuti ali m'masomphenya a kampani yomwe ili ndi zisankho (yemwe nthawi zambiri amakhala CEO kapena woyang'anira polojekiti ndi wothandizira), zomwe zitha kukhala zokondera. Kuthamanga kumalola kukweza mavuto ndi mfundo za minga, ndipo kwenikweni kwa aliyense kuti afotokoze kusokonezeka kwawo ngati kuli kofunikira.
The Design Sprint ndiye njira yomwe zochitika zake zimamveka bwino komanso zolimbitsa thupi kwambiri, ngakhale zodabwitsa kwa ambiri. M'mawu otsimikizika, zitha kukhalanso zovuta kuchita, ngakhale kuvutitsa. Kapena kusamvetsetsedwa kapena kugwiritsidwa ntchito molakwika. Muzochitika zonsezi, zidzakhala zofunikira kuti musachite mantha kupanga zosintha zina ndikudziwa momwe mungasonyezere pragmatism ndi kuleza mtima, makamaka, pamene mmodzi ali wotsogolera. Izi ndi zomwe tidzakulitsa mu gawo lachiwiri la nkhaniyi, khalani maso…
Alexis CANGY | Katswiri wa UX/UI | Design Sprint Master