THE CTA, the keystone of conversion on the sites
E-commerce
The cart button is a crucial point of contact with users: this call-to-action is permanently A/B Tested and tracked by companies. Being the first step in the purchase tunnel, this item deserves close attention. Discover our panorama and analysis of the current buttons of the major players in the E-commerce in France.
And you, what does your call to action look like?
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UX-CERTIFIED® by Nielsen Norman Group
From 12 to 16 November 2018
UX-Republic – Paris Saint-Lazare
For the first time in France, UX-Republic Digital Training Center offers you, in its premises in Paris, a new training in collaboration with Nielsen Norman Group.
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