“When I design, I work very hard to make the interface experience feel like there's a human on the other end, not a computer”. – Aaron Walter
In this month of the UX-Calendar… we are going to create emotional commitment together by confusing the human dimension with services, so that your end-of-year purchases become a real pleasure of interaction. So, discover our selection of the best articles on Customer Experience… on your marks, get set, buy!!
Customer Experience is for life, not just for Christmas
“The more you engage your customers, the more things become understandable and the easier it becomes to figure out what you need to do. – Dharmesh Shah, founder of HubSpot
Or how to create all the emotions by your customers so that they can trigger the act of purchase? Following an analysis of the British consumer, @WeAreSigma shows us how brands like Amazon, Justfab or Apple define UX persuasion techniques in order to encourage the user to buy during the holiday season.
Boost Your UX Design with Neuromarketing Research
“Your most unhappy customers are your greatest source of learning.” –Bill Gates
Lauren Ventura analyzes the impact of neuromarketing associated with the user experience, which makes it possible to develop an ideal behavioral strategy. The key to a great shopping experience is essentially focused on empathy and the application of cognitive neuroscience. So take inspiration from each description, facts, examples that this science can provide by discovering the relevance of this article.
E-commerce: 16 best practices for creating your home page
“Consumers are always right. But if you don't listen to them, your product won't
won't either. – Tony Hsieh, co-founder of Zappos
For a brand to position itself as a market leader, it is essential that it best meets the needs and expectations of their customers. To do this, it is essential that the Home of an e-commerce site is impactful while giving a feeling of confidence to the user. UX-Republic, we therefore share the recommendations and advice of several experts in the field of E-commerce.
Discover the article…
won't either. – Tony Hsieh, co-founder of Zappos
For a brand to position itself as a market leader, it is essential that it best meets the needs and expectations of their customers. To do this, it is essential that the Home of an e-commerce site is impactful while giving a feeling of confidence to the user. UX-Republic, we therefore share the recommendations and advice of several experts in the field of E-commerce.
Discover the article…
5 Reasons Social Customer Service Is Now a Critical Social Component
“Pay attention to what users do, not what they say” – Jokob Nielsen
Of course, social networks are nothing new. However, in recent years, brands have realized that the issue of social networks could be an asset to the user/customer experience.
Can you afford to pass up this opportunity to connect with your customers and offer them a more convenient communication channel to listen to their needs? No. Jay Bear analyzes why and how your purchases will become simpler, more in line with your expectations.
E-tourism: a sophisticated but personalized customer journey
“Design is creativity combined with strategy” – Rob Curedale
In order to get the best rest during the holidays… fasten your seatbelts. Immediate take-off on research behavior and online consumption trends in the e-tourism sector. Mobility, personalization and content creation, you will be able to discover how the user experience will simplify your travel purchases. Personalize to better target… so enjoy your digital journey!
See you for a third edition very soon!
Carine Renaud, UX-Evangelist @CarineWhatElse UXLab Foundation @UX-Republic
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