Storytelling

STORYTELLING: THE ART OF CONVINCING # Intra

The art of convincing in UX-Design comes down to giving confidence while demonstrating expertise on the subject presented.

The objective of storytelling is therefore to introduce an emotion, a desire to adhere to a message or to continue a story. The human brain is naturally receptive to storytelling, as it is predisposed to think, understand and create meaning from narration.

Storytelling

STORYTELLING: THE ART OF CONVINCING # Paris

The art of convincing in UX-Design comes down to giving confidence while demonstrating expertise on the subject presented.

The objective of storytelling is therefore to introduce an emotion, a desire to adhere to a message or to continue a story. The human brain is naturally receptive to storytelling, as it is predisposed to think, understand and create meaning from narration.

storytelling article

UX and Storytelling

A BINDER TO ENHANCE AN EXPERIENCE A good user experience is not only ensured by usability, the ergonomics of an interface or interface design. Indeed, empathy, support for the user, his relationship with the product or the brand, are all things that can create a … Read the article

Fooding: UX (re)enchants our meals

Rethinking the restaurant user experience today for tomorrow. New customer expectations are transforming the restaurant of today to anticipate that of tomorrow: digitalization of routes, sharing and personalization via social networks, inclusion of the Internet of Things (IoT)… #food is everywhere. It becomes an essential hashtag of our … Read the article