Learn and apply practical leadership skills to your UX role, regardless of job title.
≣ Objective of the training
This training focuses on five essential leadership skills that all UX professionals must master: driving the design vision, translating UX into business value, communicating ideas and visions, managing feedback and evangelize UX. Practice the skills that will help you build buy-in for UX and bring your team's vision to life.
Being a UX Leader focuses on practical UX leadership skills, not management practices. Therefore, people management, UX budgets, team structure, career progression paths, or tool proficiency are not included.
ON THE PROGRAM of the 2 half-days:
Half-day 1: Introduction – Driving – Valuing
- 1 - 1
- Introduction
- – What is a leader?
– How does leadership differ from management?
– What defines a UX leader?
– Strengths and qualities of UX leadership
- 1 - 2
- Driving the vision of UX and design
- – The process of developing a UX vision
– Socialize the UX vision
– Translate the vision into a UX roadmap
- 1 - 3
- Translating UX into business value
- – Calculate the impact of UX for strategic influence
– Mapping and measuring UX improvements
– Align UX with business metrics
Half-day 2: Communicate – Manage – Evangelize
- 2 - 1
- Communicate ideas and visions
- – Share UX research results and design directions
– Eliminate subjective comments from the conversation
– Present convincingly
- 2 - 2
- Manage feedback and adjustments
- – Give constructive feedback and respond to less constructive feedback
– Discuss and implement design changes
– UX research and design status tracking
- 2 - 3
- Evangelize UX
- – Create a shared UX culture
– Develop UX and user-centric design
At the end of this training, you will know:
- Use the practical skills to become a UX leader.
- Driving the design vision.
- Translate UX in business value.
- Communicate ideas and visions.
- Evangelize lux.
≣ Pedagogy of training
During these two half-days, you will benefit from an immersive training experience.
This course is built around practical exercises and feedback from the trainer. The foundation of the course is a lecture format with self-assessments and workbook reflections to create a personalized growth plan.
An NN/g consultant-trainer will accompany you in the realization of the various practices, their animation and their expectations.
This training is based on the know-how of Nielsen Norman Group and is illustrated by their feedback.
This course is designed according to the following principles:
- Répartition learning time between 70% theory & 30% practice
- Illustration UX leadership on practical exercises
- Put into practice through self-assessment
- Trades regularly with the trainer, moderator and participants
≣ Duration of training
This training is provided in two half-days of 3 hours 30 minutes each to allow a consistency of schedules between the United States and France.
≣ Methods of assessment of prior learning
- A certificate of completion.
- Access to the exam for this training to try to obtain 1 NN/g credit.
Become “UX-Certified by NN/g"by accumulating 5 credits and also obtain the specialty"UX Management” by registering for at least 5 of the training courses available for registration in the UX-Republic training catalog!
Online exams are available the same day, or you can take them up to 35 days after training. Exam fees must be paid upon registration.
≣ Technical means
- Training locations : from a distance.
- Meals : not included.
- Technology : Having a stable, high-speed Internet connection to transmit sound and video to your computer is essential. Having speakers, a microphone and a webcam are highly recommended.
- Teaching materials : have free access to collaboration tools such as Google Docs and install Zoom meeting software for free.
- Educational materials : each of the learners will have a training support to download.
- Signature : a copy of the attendance sheet is sent to the sponsor.
≣ Prerequisites
- No prerequisite
≣ Audiences concerned
UX Director / UX Manager / Lead UX / Senior UX-Designer / Senior UX-Researcher / Senior Product Designer / Product Manager.
