The ideation is probably one of the most delicate stages of the design phase of a product. Often overlooked for fear of getting lost, product teams or designers only venture into this unknown territory with great reserve. At UX-Republic, we are convinced, … Read the article
HOW TO USE PERSONAS? In order to answer this question and make it easier for you to conduct this workshop, we have prepared a kit for you to download, as well as a chronology of the steps to follow. A method initiated in 1999 by Alan Cooper, personas are a fundamental phase of your centered design approach … Read the article
An Experience Map or "experience map" is the synthetic and chronological representation of the experience of your customers with one of your products or services. Made from real data, previously collected from your target users, it allows you to trace their needs, their actions, their … Read the article
The Design Sprint is a rapid design process for a new product, service or feature in 5 days. This method aims to create innovation and reduce risk when going to market through the main pillars of … Read the article
Collecting the needs and expectations of each of the stakeholders is essential to define the scope of a user-centric product. If this step is necessary, it is often laborious, uncertain and always difficult. However, in the Lean UX method, there is a workshop that … Read the article
Introduction [paragraph_big]Let's be honest, in the era of ultra-digital, all-in-one, Amazon Prime… we all have very high expectations! It has become natural for each of us that any service works perfectly, as if by magic, but also that it is available wherever … Read the article
After following Quentin, UX-Designer & Marketing Manager @UX-Republic between a chase to catch his train, an Adobe Xd discovery workshop and a cocktail at the Musée des Confluences, we find our great reporter for his meeting with Mr. Alan Cooper. Will he give her... Read the article
On Wednesday, November 29, Microsoft hosted the Agile Tour Paris 2017. Thank you to the organizers for giving me a forum to talk about Lean UX and SCRUM. You weren't there? Do not be afraid ! I will present to you the key points of my intervention here! Yes, … Read the article